The Best Readings from Business Marketing Magazine: Views from the Trenches
By Unknown Author.
Description
This text is a collection of some of the best articles from Business Marketing magazine, the only publication written exclusively for business-to-business marketing professionals and the most authoritative source of real-world business marketing activities. This book should be of interest to students taking a course in business marketing. - from Amzon
ISBN(s)
0534929788, 9780534929787